While students previously held "Beat Duke" parades on Franklin Street before sporting events,[185] today students and sports fans have been known to spill out of bars and residence halls upon the victory of one of Carolina's sports teams.[186] In most cases, a Franklin Street "bonfire" celebration is due to a victory by the men's basketball team,[187][188] although other Franklin Street celebrations have stemmed from wins by the women's basketball team and women's soccer team. The first known student celebration on Franklin Street came after the 1957 men's basketball team capped their perfect season with a national championship victory over the Kansas Jayhawks.[189] From then on, students have flooded the street after important victories.[189] After a Final Four victory in 1981 and the men's basketball team won the 1982 NCAA Championship, Franklin Street was painted blue by the fans who had rushed the street.[189] This event has led local vendors to stop selling Carolina blue paint as the Tar Heels near the national championship.
For decades, UNC-Chapel Hill has offered an undergraduate merit scholarship known as the Morehead-Cain Scholarship. Recipients receive full tuition, room and board, books, and funds for summer study for four years. Since the inception of the Morehead, 29 alumni of the program have been named Rhodes Scholars.[158] Since 2001, North Carolina has also co-hosted the Robertson Scholars Leadership Program, a merit scholarship and leadership development program granting recipients full student privileges at both UNC-Chapel Hill and neighboring Duke University.[159] Additionally, the university provides scholarships based on merit and leadership qualities, including the Carolina, Colonel Robinson, Johnston and Pogue Scholars programs.[160]
The university's teams are nicknamed the "Tar Heels," in reference to the state's eighteenth century prominence as a tar and pitch producer.[168] The nickname's cultural relevance, however, has a complex history that includes anecdotal tales from both the American Civil War and the American Revolution.[168] The mascot is a live Dorset ram named Rameses, a tradition that dates back to 1924, when the team manager brought a ram to the annual game against Virginia Military Institute, inspired by the play of former football player Jack "The Battering Ram" Merrit. The kicker rubbed his head for good luck before a game-winning field goal, and the ram stayed.[169] There is also an anthropomorphic ram mascot who appears at games.[170] The modern Rameses is depicted in a sailor's hat, a reference to a United States Navy flight training program that was attached to the university during World War II.[171]
There was a mass exodus out of Jeff Capel’s program, starting with standout forward Justin Champagnie, who turned pro, and continuing with four transfers, headlined by guards Xavier Johnson and Au’Diese Toney. Texas Tech transfer Jamarius Burton and Femi Odukale will be expected to handle the ball this season, while a trio of post transfers, including top JuCo forward Chris Payton, will be counted on to provide the Panthers with options in the paint.
UNC-Chapel Hill's admissions process is "most selective" according to U.S. News & World Report.[106] State law requires that the percentage of in-state students per freshman class be at least 82%, making out-of-state admissions particularly selective. For freshmen entering Fall 2019, 9,610 were accepted out of 44,859 applicants, a 21% acceptance rate, and 4,183 enrolled.[107] Women constituted 61% of the incoming class; men 39%.[107]
Basketball coach Dean Smith was widely known for his idea of "The Carolina Way", in which he challenged his players to, "Play hard, play smart, play together."[172] "The Carolina Way" was an idea of excellence in the classroom, as well as on the court. In Coach Smith's book, The Carolina Way, former player Scott Williams said, regarding Dean Smith, "Winning was very important at Carolina, and there was much pressure to win, but Coach cared more about our getting a sound education and turning into good citizens than he did about winning."[173]
That same year, the public universities in North Carolina had to share a budget cut of $414 million, of which the Chapel Hill campus lost more than $100 million in 2011.[53] This followed state budget cuts that trimmed university spending by $231 million since 2007; Provost Bruce Carney said more than 130 faculty members have left UNC since 2009.,[54] with poor staff retention.[55] The Board of Trustees for UNC-CH recommended a 15.6 percent increase in tuition, a historically large increase.[54] The budget cuts in 2011 greatly affected the university and set this increased tuition plan in motion[53] and UNC students protested.[56] On February 10, 2012, the UNC Board of Governors approved tuition and fee increases of 8.8 percent for in-state undergraduates across all 16 campuses.[57]
The student-run newspaper The Daily Tar Heel is ranked highly by The Princeton Review,[200] and received the 2004–5 National Pacemaker Award from the Associated Collegiate Press.[201] Founded in 1977, WXYC 89.3 FM is UNC-Chapel Hill's student radio station that broadcasts 24 hours a day, 365 days a year. Programming is left up to student DJs. WXYC typically plays little heard music from a wide range of genres and eras. On November 7, 1994, WXYC became the first radio station in the world to broadcast its signal over the internet.[202][203] A student-run television station, STV, airs on the campus cable and throughout the Chapel Hill Time Warner Cable system.[204] Founded in 1948 as successor to the Carolina Magazine,[205] the Carolina Quarterly, edited by graduate students, has published the works of numerous authors, including Wendell Berry, Raymond Carver, Don DeLillo, Annie Dillard, Joyce Carol Oates, and John Edgar Wideman. Works appearing in the Quarterly have been anthologized in Best American Short Stories and New Stories from the South[206] and have won the Pushcart and O. Henry Prizes.[207]
The ACC schedule-makers produced a helpful first league schedule for new UNC basketball coach Hubert Davis. Davis’ first Tar Heels team plays Florida State, Virginia, Syracuse, and Pittsburgh only at the Smith Center. Trips to Charlottesville, Va., and Tallahassee, Fla., which have been rough ones for UNC in recent years, aren’t part of the schedule. (Tar Heel Tribune)
